Brand Photography and Headshots
Elevating creative brands to impress and inspire.
by Amanda Richardson
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Serving North Carolina & Beyond!
BRand Photography
At Amanda Richardson Photography, we are elevating creative brands to impress and inspire. From coast to coast, we help brands boldly communicate their true value through personal brand photography.
that's personal!
- tell their brand story with confidence
- stand out in their market
- take their brand image to the next level
We provide custom imagery that empowers our clients
so they can...
Based in Charlotte, NC
We travel all over the country to photograph creatives and wildly talented CEOs.
So, What is personal branding?
Personal branding is the art of including your story, personality, and unique expertise into your business’s marketing, images, presence and copy.
People connect with and purchase from brands that they know, trust, and regularly see. Personal branding helps you communicate your true value, reach the right audience, and charge your worth.
We elevate creative brands to impress and inspire through narrative and artistic brand photography
what we do
We get to know your business and uncover the unique brand story you’ve been hiding in order to photograph your brand the right way. Your images will allow you to connect with clients on a whole new level.
Best!
If you think your business doesn’t have a unique brand story, we are here to tell you that you’re wrong! No one can replicate you. You are the most unique and incredible thing about your business! It’s our job to translate these things about you into a collection of powerful images that will help you boldly communicate your true value.
Outgrown your
current brand?
Checklist
It is my mission to see your business succeed! Re-Branding your entire business is a huge undertaking!
Download the 10 Steps to Re-Branding from Marketing and Copywriting to Updating the backend and of course telling your visual brand story.
DOWNLOAD THE CHECKLIST
the RE-brand
I’m Amanda, your lead brand photographer. With over a decade of entrepreneurship experience, I totally understand where you are. I was in your shoes, looking for the next level of quality marketing content. I have experienced the personal battle of defining your brand, aligning your messaging, and communicating your value.
Meet Amanda Richardson
your expert brand photographer
Reach Out
Combining my business background and creative vision, I use photography to breathe life into your brand. Your business is my priority. I only work with clients I truly believe in who are ready to make the most of this investment. I give you the tools you need to prepare for your session, and make a plan to use the imagery strategically.
Each client receives:
The Value
- A comprehensive guide to prepare for and nail your photoshoot
- Style consultation and guidance on what to wear for your brand photos
- Answers to all your questions about locations, lighting, shot lists, props
- Quality digital images that complement your brand story
- A strategy for how to effectively and intentionally use your images
- The confidence of having all the images you need for impactful marketing
Our services are value-packed and tailored to your business.
Are you ready to explore becoming an elite member of our group of highly visible clients?
Services
Photography for your business
HEADSHOTS
YOUR TEAM
LIFESTYLE BRANDING
EVENTS + BEHIND THE SCENES
CULINARY BRANDING
FOOD + PRODUCT PHOTOGRAPHY
An integral part of our foundational brand experience
Capturing the people behind the products and services
Telling your brand story through narrative imagery
Corporate events, dinner parties, styled shoots, and you at work!
Detailed, magazine quality images of your final products.
A tailored experience for chefs, incorporating lifestyle branding, headshots, behind the scenes, and lite food photography.
Who is brand photography for?
We work best with:
who we
- Personal brands lead by bold entrepreneurs
- Creative and wildly talented CEOs
- Story brands that put their heart into their business
- Businesses with a mission ready for next-level growth
- Visionaries who have outgrown their brand identity
Serve
That's me!
Who is brand photography for?
We work best with:
your Industry is highly competitive...
Learn to define yourself!
At amanda richardson photography, we believe
in you & your business!
- You are more talented and interesting than you know!
- There are awesome aspects of yourself that you are not highlighting in your personal brand
- You’re incredible in your craft... but not a marketing or photography expert
- Your story and journey to this moment in your business is unlike anyone else's
- Those same images of you holding your coffee cup and smiling at your laptop are not cutting it
I am ready for a change!
If you've made it this far, we believe these are true:
We are the experts at uncovering your unique narrative and giving you quality images that tell your brand story. Our style is elevated, elegant, and empowers you to boldly communicate your worth.
That's where we come in.
It's time to:
- Stop scrambling for content each month and patchworking your graphics together
- Build authority and trust in your brand through consistency and visibility
- Connect with your clients on more platforms by confidently showing your face
- Win more inquiries through building connections with captivating imagery
- Raise your prices with confidence knowing you are worthy
- Stand out in your market and stop new clients in their scrolling!
Deb Cantrell
Chef Deb Coaching
Fort Worth, Tx
"Amanda is a delight to work with! You can tell she really cares about every detail and really gets to know your culinary brand before taking photos. She is so fun and spunky. My team and I had a blast shooting with her and were really happy with the end result."
CLIENT TESTIMONIALS
Does personal brand photography work?
Deb Cantrell
Chef Deb Coaching
Fort Worth, Tx
"Amanda is a delight to work with! You can tell she really cares about every detail and really gets to know your culinary brand before taking photos. She is so fun and spunky. My team and I had a blast shooting with her and were really happy with the end result."
Deb Cantrell
Chef Deb Coaching
Fort Worth, Tx
"Amanda is a delight to work with! You can tell she really cares about every detail and really gets to know your culinary brand before taking photos. She is so fun and spunky. My team and I had a blast shooting with her and were really happy with the end result."
Deb Cantrell
Chef Deb Coaching
Fort Worth, Tx
"Amanda is a delight to work with! You can tell she really cares about every detail and really gets to know your culinary brand before taking photos. She is so fun and spunky. My team and I had a blast shooting with her and were really happy with the end result."
Deb Cantrell
Chef Deb Coaching
Fort Worth, Tx
"Amanda is a delight to work with! You can tell she really cares about every detail and really gets to know your culinary brand before taking photos. She is so fun and spunky. My team and I had a blast shooting with her and were really happy with the end result."
Deb Cantrell
Chef Deb Coaching
Fort Worth, Tx
"Amanda is a delight to work with! You can tell she really cares about every detail and really gets to know your culinary brand before taking photos. She is so fun and spunky. My team and I had a blast shooting with her and were really happy with the end result."
CLIENT TESTIMONIAL
Let's CAPTURE THEM!
YOU KNOW ALL OF THOSE DREAMS YOU'VE HAD?
PERSONAL BRANDING
CULINARY BRANDING
PERSONAL BRANDING
Leveling Up
As your business's greatest asset, you need to show up at the forefront of your marketing. Let's help you connect with more clients and stand out in your market.
Culinary Branding
Standing Out
Food photography is an investment, but once you take that next step into quality, consistent food photos you cannot ever go back to those dark iPhone photos!
LEARN MORE
LEARN MORE
Brand Photography
01. Chat with Amanda
Book a discovery call to find out if personal brand photography is right for your business.
process
01.
02. Book your Experience
Choose a package that's right for you, sign your contract, pay your retainer, and pick a date!
02.
03. Prepare for your Session
Read your brand experience guide and talk 1:1 with Amanda about your brand strategy.
03.
04. Show up & Show off!
Let us help you tell your brand story! On session day, all you have to do is show up.
04.
05. Use your Imagery
Start using your new custom brand imagery with a purposeful strategy to grow your business!
05.
inquire now!
Q
Who is your who? Kids, aging parents, your spouse, everyone has a who, tell your audience about them. Why?
A
Your Personal Brand defines who you are and makes you stand out because someone is ultimately going to relate to something in your story.
These do not have to be earth-shattering or super personal parts of your life or yourself, but they should give everyone a peek into who you are.
Personal Branding elevates your brand because people get to see behind-the-scenes! Both in your business and your personal life.
You are unique and special. You are sharing your gifts with the world, don’t be shy about why you do what you do and who you do it for!
WHO IS MY WHO?
Craig and the kids! I have three, Katelyn 24, Jonathan 22 and Christopher 20. And of course Lily our pup! This picture is what we captured when Craig was home during the Christmas Holiday.
Q
What makes you, YOU? What do you love to read in your spare time? Do you have a sweet tooth? What’s your favorite bakery? It could be anything!
A
Having a visual representation of any of this can be a powerful marketing (and networking!) tool you didn’t even realize you were missing until you start to use it properly.
WHAT MAKE ME, AMANDA?
I am cheeseburger obsessed! I try to limit my intake as much as possible. I LOVE Dave Matthews and my husband understands haha and I love reading all kinds of books, but find myself mostly reading about business.
Q
How much time will I have to invest?
A
Yes, professional Personal Brand Photography is an investment of not only your time.
One reason it feels like a large investment is because the return you get is equivalent if not greater than what you put in!
Once you get used to budgeting your time and expenses to maintain this next-level aesthetic, you will never go back to iPhone selfies again!
DO I BUDGET MY TIME?
Ummmmm, I am a BIT of a procrastinator! Seriously though, I hate having my photo taken as much as you do and just recently had a session done!
Q
Why is Personal Branding so important?
A
Because no one else on the planet is YOU! No one loves exactly what you love and no one has had the same experiences. Someone might be able to duplicate your service or brand colors, but not one person has been on the same journey. And your story can inspire, empower or support others who relate to what makes you unique.
This is even more true if you are a personal brand, meaning if you are the face of your company than you need to share who you are with your audience in order to set yourself apart from the competition.
HOW BIG OF A FAN AM I?
Well, I have seen Dave Matthews from NC to Boston, to Vegas and places in between! Hands down best experience was Florence Italy though!
Dave Matthews Concert Florence Italy
Terrible picture, but Dave is the best!
Q
Will a Personal Brand help me connect more with my clients?
A
Think about how you work with a client...
What is their experience like? From the moment they find you online...
When they book you, is it a high-touch process or a cold, impersonal transaction?
Most service and creative based small business owners pride themselves on offering an intimate, high-touch experience for their clients. From Event Planners and Personal Chefs to Florist and Hair and Make-up artists, all your clients thrive off that personal connection.
Communicating parts of who you are and why you do what you do helps those dream clients to identify with you on a deeper level even before they meet you.
WHAT DOES PERSONAL CONNECTION MEAN TO ME?
To me, saying, "it's not personal, it's just business" doesn't resonate. To me, my business IS personal it is the reason I get up and how I put food on the table. It means everything to me and I want to learn what means everything to you and why.
I'm an empty-nester now!
Christopher, 21, Me, Katelyn 25, Jonathan 23
Do you offer headshots only?
REACH OUT
Headshots are an integral part of our brand photography experience. I work with brands who are clear about developing a personal brand strategy. Headshots alone do little to build your personal brand and leave clients lacking valuable content and imagery that they will inevitably be needing soon. Because of this, I integrate headshots into our branding sessions and do not offer them alone.
More Questions?
Do you travel? Where do we shoot?
I do! I am based in North Carolina, but travel all over. Recently, my work has taken me to Texas, Nevada, New York, Virginia, DC, Florida, and more! Travel information and fees will be provided after we have a chance to talk about what you need and the total scope of your brand session. We can plan your shoot in your usual workspace, a rented space, or a different scenic space. My clients also are encouraged to travel to Charlotte for some of their sessions and this allows for variety and a controlled shooting environment.
Do you work with any type of business?
I don’t limit what types of businesses I work with, but my approach and work suits small, independent and creative businesses best. Businesses that don’t have niche branding opportunities or control over custom imagery and messaging would not benefit from personal brand photography (franchises, network marketing, etc).
Can you photograph my products?
Product, retail, and food photography are services I can offer. Typically, we focus on who you are, what you do, and naturally weave in some product photography through telling the story of how you do your job. Entirely product-focused shoots will be quoted separately.
How far in advance should I book?
Typically, the planning process takes at least a month. There are seasons where demand increases and I am not available for sessions for 2-3 months. I would inquire at least one quarter before you need your images, giving us time to plan, shoot, and deliver.
What do I wear to my brand session?
I will give you all the guidance you need! You'll receive a guide for how to plan for your session, what to wear and bring, as well as 1:1 planning call to ensure you feel prepared and know what to wear.
Questions?
your business
Brand tips for
creating behind the scenes content
headshot photographers 101
Lisa Brooks, from Chef to CEO
Understanding the Value of Your Digital Imagery
How I became A Personal Brand Photographer
Our team works very hard to bring you the most up to date and meaningful content possible. We create weekly, valuable content for brand managers and business owners.
The Blog contains all kinds of goodies from helping you with personal branding articles, to personal posts giving you a peek into my world!
It is important to me to share not only the business side of my life with you, but personal as well, because when it comes right down to it, shouldn't everything begin as personal?
how often should i update my brand imagery
Recipe for a branding session | What to expect
What should I wear for my personal brand session
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Cheeseburger Obsessed!
THIS GIRL IS
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